An Abbreviated Guide To Rugs for Varied Rooms

Our Portfolio of Projects and Spaces

Scandinavian Flat Weave
SA key example of our Scandinavian Kilim’s ability to play in rooms with other rugs via our collaboration with Couture Knots. View additional stock in this design here.

It’s not overstating to say the concept of home has been more on the mind than ever this year, given the unique circumstances of this year.

Home has always been the place we go to seek comfort from the outside world. With a year unlike any most of us have experienced since , home has now become an office, a school or perhaps even a restaurant. Whatever the current circumstances, many people are now looking at their personal surroundings with a fresh and more critical eye and seem to be ready to make changes.

When we first entered this situation, many reliable market indicators pointed towards one among the sparse upsides to this year, namely forecasting positive growth in many home-décor categories — and that welcomed news seemed to prove itself both to us and our colleagues in the industry over the last half a year of reflection. We especially found ourselves more consumed by unusual projects for custom rugs than many years to the trade prior, both here at home in New York and around the country where even some of our most respected colleagues in other states simply couldn’t cater to the unusual rooms we’ve become a part of this year.

To that end and in Josh’s hope to be an institutional resource for our peers, we thought it would be insightful to elaborate more on our thoughts regarding both the most abundant and uncommon projects where a rug might be integral to the design and functionality of the room. The discussion also seems like the perfect opportunity to remind our colleagues, old and new, of both our history of success in handling diverse projects and our continued position to offer the best selections for a variety of projects moving forward.

Below includes some of the frequent projects in our roster and on our minds lately, with more to be added to this list as an ongoing discussion we’d love for you to join:

Dining Rooms – Main, Second, Etc. 

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Our rug in a luxurious dining room by dear friend and collaborator Robert Passal, as featured in Cottages & Gardens. Photo by Joshua McHugh.

One of our most frequent projects on the mind of luxury home owners, dining rooms enjoy a more surprising variety of possibilities than many outside the realm of interior design and luxury rug curation understand — which isn’t to say the frequent preference for opulence and traditional rug designs isn’t as welcomed or valid in the modern day. Choosing a dining room rug or Kilim is a great example of how we’ve tried to educate our peers in choosing a rug as early in the process as possible. Some of our favorite designers adhering to the classic wall, furniture and floor hierarchy of design perspective understand how integral the rug can be, and how advantageous it can be to even design around a rug when the situation calls for it — though just as often, the dining room rug search is all about finding something able to sit comfortable underneath table and chairs, negotiating that fine line between outstanding and obsequious. 

Main dining rooms (or main house dining rooms for those clients with estates to consider) can be so welcoming to classic aesthetics, and our own resume in antique Persian rugs naturally thrives in this capacity. The rich reds and browns we find even in our most quintessential traditional Persian rugs tend to play well with earth tone furniture and varied dining tables, but we’ve seen phenomenal results in transitional dining rooms open to a similar European grandeur from our Aubusson flat weave rugs. But in 2020 we’ve seen a greater abundance of more contemporary homes and dining rooms open to a wider array of styles, and the experience has been educational in curating more contemporary rugs to play off the brighter tones and sharper furniture that usually follows. 

Second dining rooms are their own animal, often a little more open to transitional and modern rug styles but more discerning than you’d think. General secondary dining rooms, secondary residences, and those more satellite spaces can be tricky considering more often than not the rug becomes more integral in the early stages of design — often having to play in near proximity to the main dining room or keep with its theme in complementary colorways. 

Across the full range of styles, even the more neutral dining room rugs have to present a slight element of gravity given the way the average luxury dining room whirlpools to a focal point as is, but in this realm of projects we’ve seen a phenomenal response to our Scandinavian Kilim as a dining room option. The variety of crisp-yet-neutral colorways, soothing movement in geometric patterns, and the unique durability of our Kilim line (particularly ideal underneath shifting dining room chairs and foot traffic) have all played a part in completing the look of some of our most elegant projects. 

Living Room Rugs

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One of our favorite collaborations with WeWoreWhat’s Danielle Bernstein, a custom Moroccan style rug for her luxury apartment. View further custom samples live here.

Surprising few, living room rugs have arguably been the most frequent project of the year — both in how frequently a living room depends on a rug from inception to completion as well as the greater amount of time our people have spent in the living room while working from home. Given that living rooms arguably depend more on the shared furniture colorways and themes than any room in the home, living room rugs are no exception to a successful interior. More often than not we find ourselves called upon toward the end of the furniture selection for the sole fact that establishing a theme around the items in the living room is an arduous task. 

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Our Tudor style custom rug from our European Collection in the work of Mark Epstein Designs, lending lavish transitional flair complementing the traditional, rich themes surrounding. View additional stock and variations of this design here.

General flooring, seating, couch and sectional sofa styles and colorways play the most into selecting a living room rug — the eye is generally led in levels, and before the near-infinite variations of living room themes come into play the decision between a living room rug as a centerpiece and a symbiotic piece is a natural starting point. Historically — from the perspective of our own collection — traditional living room rugs and even some transitional living room rugs tend to work the best as a centerpiece, whereas our Scandinavian Kilims and rugs seem to cater best to contemporary and select modern interiors looking for the more neutral look.

In that same discussion our Texture of Color line has proven its ability to sit comfortably anywhere, but back on the other side of the conversation we’ve begun to see our Mid-Century Modern rugs play not only as the natural complement to mid-century modern living rooms, but as the centerpiece of modern living rooms and even maximalist living rooms with discerning variety. 

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An unconventional gallery sized living space in Palm Beach, featuring our gallery sized Texture of Color rug in a look exemplifying its comfort and versatility.

Main living room rugs vs. guest house living room rugs are in our resume in kind, given that the main living room and guest living room considerations (again calling back to estate interior design) can be vast and varied.  

Bedroom Rugs 

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A bright and soothing bedroom interior featuring our Kilim rug in the work of Wesley Moon Inc. Click to view our full Kilim & Flatweave Collection.

Eternally essential when considering a comfortable or regal rug but perhaps just as important as the living room and home office this year, even the most majestic and opulent selections for bedroom rugs typically require a degree of neutrality given that they sit under a greater amount of furniture than anywhere else in the home. 

Another of our most-frequented projects is the master bedroom, where we’ve found antique rugs, traditional rugs, transitional rugs, contemporary Kilims and plain rugs have all found their day from project to project. How the rug catches the light through a windowed room, how it sits beneath the bed, how it travels from the floor to the adjacent furniture and how the rug ultimately balances the color and movement of the surrounding wall have all taught us the difficulty, and subsequent reward, of the master bedroom rug in completing the home. 

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From our traditional Persian rug collection in a master bedroom designed by McGeehan Interiors, featured in Elle Decor. A rich piece complementing a regal theme of florals and classic colorways in peak luxury.

Guest bedrooms and adjacent bedrooms — nurseries, childrens’ bedrooms, etc. — present more opportunities to explore neutrality while still ensuring comfort, coziness and functionality in the home. While often taking on the theme of the room or the house, in the guest bedroom is where the contemporary rug, Scandinavian Kilim and whimsical floral rugs have thrived for us in the last year, but the range of guest bedroom projects we’ve been tapped for over the years continues to surprise. 

Home Office Rugs, Study Rugs, Library Rugs

Further unsurprising, with the resurgence of work-from-home living the need for home office rugs and study rugs has been equal parts challenging and rewarding for our team this year. The home office has always been a space flirting the fine line between studiously regal and effortlessly relaxing — concepts often mistaken as polarized when the truth is the home office rug can be as wide-spanning as the work-from-home professional needs, rooted in functionality above anything. 

Even before considering the furniture, theme and natural vs. mechanical lighting needed to choose a home office rug, the need for a smooth, unobtrusive pile height or low-lying flat weave underneath rolling chairs and moving furniture guides our consultation first and foremost. In both the resurgence this year and our long-time catering to home office rug projects, this is where the all-natural hemp and aloe Scandinavian, general Scandinavian Kilim and varied Kilim rugs in our collection have found a niche. 

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An additional favorite from our work with McGeehan Interiors, featuring multiple classic rugs laid out in stunning movement between the library and adjoining master bedroom.

The inherent versatility of our hemp Kilim’s color and pattern, paired with its greater ease beneath rolling office chairs, has born an interesting array of projects overtime — though it’s worth noting that a classic rug can just as often find a place in our home office projects where a rolling chair might be relegated to a desk near the window.  Library rug projects seek a similar sensibility of intelligence, but often present a greater opportunity to embrace more regal and classic themes calling on our experience with antique rugs, Persian rugs, traditional rugs and a variety of classic styles often favoring rich colorways to complement the deep hues of library furniture. 

Adjoining Rooms, Multiple Rugs, Layering Rugs 

Interestingly enough this year has also been exemplative for our background in catering to projects where two or more rugs need to play off each other in close proximity. From adjoining and adjacent rooms to layering rugs — a particularly exciting prospect our principal Josh loves to explore with antique rugs and classic Caucasian rugs — this aspect of interior design perhaps calls on the expertise of a family company more than any other project.

Though the first thought when, for example, using multiple rugs for adjoining areas of living room and dining room projects calls for complementary colorways and a consistent theme, the latter is more important for layering rugs whereas a dramatic difference in colorway can actually create a regal, dramatic, or iconic look underfoot. One of our living room projects in collaboration with Richard McGeehan Interiors gave birth to a majestic living room in the Hudson Valley, layering three antique Persian rugs with the commonality of rich colorways that brought their variations to life in a stunning, unique way. 

Though we’re well-suited in the width of our 3000+ inventory and full custom capabilities to any project, I would be remiss if I didn’t reiterate Josh’s particular enthusiasm for projects of this challenging nature where he has the opportunity to contribute his years of expertise to a look unlike any other in luxury rugs.

Beach House Rugs 

One of our personal favorite Scandinavian Kilim rugs complementing a stunning view in a beach house well-suited to its soothing colorway. View stock in this design here.

Though our friends and clients have spent less time at the beach this year, the beach house rug remains an integral part of the theme given the inherent need for functionality, weather resistance and general durability in this discussion — often appropriately calling on our outdoor Scandinavian line and opening the talk to exterior design considerations. 

In terms of design, we’ve seen fabulous beach house interiors complemented by minimalist rugs and soothing, light-friendly tones like those in our Texture of Color collection and our general Scandinavian Collection, though we can’t understate how fortuitous the launch of our outdoor line has been in light of its proven ability to stand up to the inevitable water and earth tracked into a beach house (without sacrificing the geometric appeal of the parent collection). Our work in Palm Beach living rooms and varied spaces in Florida in particular allowed us to explore both these lines and a variety of comfortable possibilities addressing both design and functionality in kind — especially in mud room rug projects where our outdoor line has showed great promise, though this warrants its own discussion of other contemporary and washable options in our collection.

Beach front rugs by Rug & Kilim
An idyllic striped rug from our Texture of Color Collection complements a beach front interior.

Though a staple for what makes our Texture of Color rugs the ideal choice for beach front interiors is their ability to sit comfortably almost anywhere, its the subtle multitude of yarns creating the lavish sense of movement in the relaxing tones that particularly makes them so well-suited to the coziness and light tones a beach house inspires. The gentle fashion in which the silk catches the placid light and very quietly reflects it without punishing the eye here, for example, exemplifies all that we hoped when building this collection for the wide array of projects it’s been an integral part of so far.


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The Scandinavian Collection presents geometric designs delineated with varying pile heights for tactile emphasis, with numerous fresh, refined patterns woven in a unique variety of yarns and classic colorways. Often referred to by Josh Nazmiyal as “a new language in design” the modernist collection celebrates our unprecedented textural diversity, a formidable Kilim line never seen in these spacious sizes, and an exciting departure from traditional geometry that simultaneously embodies the original design.

Some of the most well-received patterns have drawn inspiration from mid-century pioneers of the aesthetic, reimagined with Josh’s deep reverence of the style and his drive to present the vintage style with the utmost quality and possibility. To that end essential functional concerns were innovated, especially in the flat weaves where the original pieces were fewer, smaller and more vulnerable to folding underfoot and we’ve achieved a durable body resistant to buckling or shifting like traditional flat weaves. A number of our Scandinavian Kilim pieces likewise enjoy a subtle, intriguing colorway variation created through the aforementioned blend of undyed, natural yarns, lending to a unique, tasteful sense of movement complementing the classic geometry.

Our goal was to ensure that the soul of Scandinavian design aesthetic in both functionality and minimalism was observed, while durability, beauty and restraint were addressed in kind.

Antique & Vintage

Antique rugs have been in Josh’s resume since he began in the industry almost 40 years ago when he was already recognized for one of the largest oriental rug collections in the United States. Each piece in the internationally recognized volume was hand picked for rarity, and of course aesthetic and beauty, now complementing one of the widest varieties of Persian rug and Turkish rug collections with the utmost attention to individuality and care. Because of Josh’s position in the wholesale rug industry he’s been responsible for promoting a number of collections throughout history, from breathtaking signature Tabriz, Sultanabad, Kerman Lavar, Agra, and Oushak classics to the more unsung jewels of the luxury industry.

Vintage has also been synonymous with who we are since our beginning, particularly for our unparalleled Kilim collection, but with the rise of Mid Century collection the term vintage carpet has become very popular—especially exciting because often times many of the vintage carpets have also been treated, washed, dyed over, sheered, and modified—and has created a very successful category. We’re especially very proud of our vintage Kilims and Turkish rugs curated for our expansive collection of both area rugs and runners alike.

Rug & Kilim maintains our own facilities for cleaning and restoration exclusively for carpets we’ve sold to ensure their lasting beauty and care long after a piece leaves our collection.


New & Modern

Since establishing our trade-only showroom in New York over 20 years ago, the interest in modern and contemporary flooring has been equal parts motivation and inspiration for Josh, who has long invested efforts innovating material and pioneering the designs we add to this aspect of our collections. To that, Josh’s passion for the history of design has inspired our growing geometric, abstract, and neo-traditional designs with exciting additions, particularly our Homage and Mid Century collections standing as pillars of the collections. 

 The Homage Collection from our Classic Style Sub Collection enjoys inspiration from Josh’s love of European rug sensibilities with a new take on distressed shabby chic. The Mid Century collection, too, draws influence from icons of the 1950s in its growing selection of patterns, both the effort of refining large-scale graph, texture, and color over three years and collaborating with classic and current designers who’ve embraced the style as a new face of modern.



Equal to any pillar of our collections, our European category encompasses some of Josh’s favorite selections reflecting with time-honored and contemporary designs from as early as the 17thcentury and onward. The consistent popularity of French Aubusson pieces has always influenced our antique collection with some of the finest rarities, as well as our modern and contemporary inspirations blending the style with Josh’s signature approach. Our additional admiration for Tudor Neo-Classical, and Arts & Crafts design elements led us to an ample collection of Tudor and Art Deco inspirations with the same enthusiasm, and the response from designers and decorators alike has spoken volumes to the growing potential of these and other lines in our European Collection, including treasures from Ireland, Germany, Italy, the United Kingdom, Spain and more.



The common denominator of nearly all of our lines, and the passion from which we found our name, lies in our unparalleled Kilim rug collection with selections from all over the world in both the most celebrated and unsung designs. In our antique and vintage collections our Persian, Turkish, and Moroccan Kilim collections alone enjoy rarity, versatility, and beauty with constant additions. 

 In line with Josh’s pioneering spirit, our flat weave line in Rug & Kilim’s Scandinavian collection enjoys fresh, invigorating designs and a durable body we’ve come to consider the hallmark of this collection; never buckling underfoot like traditional Kilims and blending a beautiful variety of yarns for a high-quality wool.



From the antique and vintage riches of the Berber weavers to the exciting newer loom productions, our Moroccan collection enjoys a diversity of wool and fabric pieces equal to our variations of colors and pile heights. 

 The vibrant, very distinguished and intricate beauty and colorway options of the classic tribal pieces have been very well received by a variety of projects and spaces, enjoying both minimalist beauty and more eclectic, culturally fascinating options with rich symbolism and history.

 For a more modern appeal, the larger area-sized pieces in our contemporary Moroccan line enjoy bold variations of mixed pile height options complementing the very lush, inviting wool pile and the elegant contrast of cream white and black. The classically inspired field designs play beautifully off the reserved, sensible chic of these pieces and we’re excited to see the life they bring to projects.



The Burano Collection celebrates Josh’s deep admiration for classic European sensibility and Oriental grace as they’ve transitioned into rare, unique fusions over time. Reflecting a symbiotic history of high fashion with an ostentatious, unsung traditional appeal in the cultural diffusion of these aesthetics upon each other, these very time-honored, sophisticated, beautiful melting colorway pieces marry the look of age with fabulous attention to texture, graphically and historically hoping to exhibit some of the most important patterns in the history of rug making.

What’s so groundbreaking is this collection’s ability to draw on any period— some creations including 17th-Century Kangxi to 18th-Century Aubusson pieces to 19th-Century neoclassical pieces and more in the growing collection all the time—like no one has ever offered in our trade before. With the common denominator of notoriously soft Ghazni wool and our own special blend of additional yarns, each hand-knotted piece can be crafted in the same weft and pile height with a new comfortable, rich aesthetic that is becoming recognized as a revolution in luxury rugs; a new, encompassing design language more than a collection.


Custom Rugs

Rug & Kilim’s exclusive custom collection enjoys a culmination of all our team has learned through 40 years in the industry in a refined approach to scale, graph, color, and texture never seen in such an encompassing array of classic and modern bespoke rug patterns. Clients selecting a custom piece from this and our other custom-capable collections have access to our full sample archive for any additional inspiration, selecting any size and colorway variation working closely in constant communication with our Art Department from start to finish in realizing your vision with the utmost precision. Our designers provide an in-depth rendering once a 50% minimum deposit is placed, to be approved with your confidence and hand-made with any of our unique blend of exotic yarns and materials, the sheer variety of which has become a trademark of several collections including our celebrated Scandinavian, Mid-Century Modern, Texture of Color, Burano, and Homage collections to name a few.

Become a Member to access our full Custom archive and begin your project today.



Rug & Kilim’s custom cut padding is available for any order, offering longevity and value to a variety of pieces by offering a keylift to the body,mitigating dust accumulation, and protecting special orders in transit for various projects. Click below to find the ideal padding for your order or email for more information.


mid-century modern

The Mid-Century Modern collection by Rug & Kilim represents founder Josh Nazmiyal’s hope to honor the iconic aesthetic pioneered by designers of the 1950s in the limelight of modern design. These newly released additions represent the first major production of mid-century style fabric patterns as custom, high-quality luxury rugs in our collaboration with both established and up-and-coming artists sharing our passion for the style.

The collection is the product of several years researching and refining our approach to large-scale drawing, texture, and color in a constantly refined method of capturing the pattern. These new additions marry post-war and atomicage design sensibilities with new design elements as our team collaborates with foundations representing the pioneers of the design as well as contemporary artists sharing Josh’s passion for the historic style.

Including quality wool, a blend of exotic yarns from our collection and brilliant, luminous silk highlighting key colorways in varied pieces, the library in our Mid Century Modern Collection promises to become one of the most uniquely joyful and reliable resource for decorators sharing our passion for both offering homage and embracing something new in the world of luxury interiors.



The Homage Collection represents Rug & Kilim’s ambitious approach to reimagining iconic Oriental patterns with fresh European influences from a range of inspirations. With more than 75 designs and numerous full-sized stock pieces and samples available with this exceptional colorway selection, Josh sees the representations of traditional, transitional, modern impressionism, abstract, and even as far as American hook rugs in the collection as some of the best of each category in his experience.

Likewise seeing the line as an encyclopedia of designs and a handbook for everyday use at very reasonable prices, our team is particularly proud of the custom service, fast delivery, and consistent production this new archive offers. Even seen as a natural complement to the aesthetic of our respected Scandinavian Collection, pieces in the Homage collection have been washed to achieve a comfortable look of distressed, chic aesthetic and texture—though clients are certainly welcome to ask for pile in custom projects. The Homage Collection is an especially ideal choice for second homes, studios, beach houses, country homes, farm houses, and young families; easy to maintain, adaptable, and lending a reserved, dignified tone to many projects


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